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Sunday, August 7, 2011

"Book Trailer" Lottery: Improving Your Odds


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So far, everyone - an author, publisher, reader - knows that the book was worth the salt has prikolicu.Knjiga trailer, for those of you who have been stranded on a desert island for the past ten years is a short video advertisement for book, not unlike the movie trailer. Besides, we all know how to do it. You make your trailer, post it on YouTube, and then within a few weeks of going viral, everyone hears about you and your book, and in the end, his book hits the New York Times bestseller list. Unfortunately, as anyone who was stranded on a desert island knows, it rarely works that way.

This is something of a lottery. You definitely have to be in to win, but the chances of hitting the jackpot are extremely slim. However, unlike the lottery, you can do something about improving the odds of winning - of getting their books noticed the trailer. All too many authors and publishers seem to think that setting up trailer on YouTube and a handful of social media sites is all you need. Although these places may be the main drivers of video trailers, they are just the tip of the iceberg.

In addition to other video sites such as Yahoo, DailyMotion, Metacafe, MySpace, YouTube, and there are tons of niche sites for trailers. For starters, do a search for "book trailers" on any search engine and you'll find plenty of websites dedicated to showing the book trailer only. Then the digging and you'll find places like the author to AuthorsDen trailers, Christian Book Video Trailer for Christian books, and even a site dedicated to the comicbook video trailer is called, you guessed it, ComicBook trailers. Regardless of genre, there's a good chance that you'll find one or more web pages that are a perfect match for your book.

Once you find the number of places where you can publish a book trailer, I would recommend making your first stop OneLoad TubeMogul is a service, which at the time of this writing was free for up to 100 images ("implementation" in the terminology) a month. This service allows you to automatically distribute your video content to multiple locations odjednom.Usluga has over 25 partner sites, including the biggies, as well as the ability to enter their own custom web pages (web pages that you have found a niche). After you set up an account at a partner and a custom web site, all you have to do is upload your book trailer OneLoad service and tell TubeMogul to distribute it to all the selected pages. Another nice thing about OneLoad service is that it also provides a cross-site registration statistical data, and will even transcode your trailer to be optimized for various video sites.

Remember, the book trailer is just a marketing tool in your arsenal of promotion of the book. Be effective because you make sure it gets noticed. Do not sit back and wait, or you'll be disappointed. Do a little work and you'll be pleasantly rewarded.

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